Lincoln

Hello! I'm Lê Văn Linh (Lincoln), a Performance & Growth Lead based in HCMC. With nearly 6 years of experience in Performance Marketing, E-commerce and Data Analytics, I focus on improving campaign efficiency and driving sustainable revenue growth.

Andrea Cruz Herself

350M+

Monthly Ad Spend (VND)

125x

Peak ROAS (Facebook)

+105%

Peak Revenue (Mega Sales)

I use data to identify what drives performance, allocate budgets more effectively, and optimize campaigns across the customer journey — with a focus on sustainable revenue growth.

I use data to identify what drives performance, allocate budgets more effectively, and optimize campaigns across the customer journey — with a focus on sustainable revenue growth.

"I don't just scale campaigns - I scale what the data proves."

"I don't just scale campaigns - I scale what the data proves."

The Growth Framework

Performance Marketing

Data Analytics

Funnel Optimization

E-commerce Growth

The Growth Framework

Performance Marketing

Data Analytics

Funnel Optimization

E-commerce Growth

The Growth Framework

Performance Marketing

Data Analytics

Funnel Optimization

E-commerce Growth

Tools I specialize in

Figma Logo

Meta Ads

Photoshop Logo

Photoshop

Power BI

Framer Logo

Google Ads

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illustrator

Tools I specialize in

Figma Logo

Meta Ads

Photoshop Logo

Photoshop

Power BI

Framer Logo

Google Ads

Illustrator Logo

illustrator

Tools I specialize in

Figma Logo

Meta Ads

Photoshop Logo

Photoshop

Power BI

Framer Logo

Google Ads

Illustrator Logo

illustrator

Experience

Head of Ads

MemoryZone • 03/2023 - 05/2026

Performance Marketing Specialist

TheGioiSkinFood (Freelancer) • 05/2021 - 10/2025

Digital Ads Executive

MemoryZone • 07/2020 - 02/2023

  • Education

  • Education

  • Education

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education Logo

Business Administration • 2026 – Present

University of Finance – Marketing (UFM)

University of Finance – Marketing (UFM)

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Illustrator Logo

Trung tâm Tin học ĐH KHTN TP.HCM

Data Science & Machine Learning

Data Science & Machine Learning

Kent International Training Center

Applied Digital Marketing

Applied Digital Marketing

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Illustrator Logo